ENVISTA GLOBAL E-COMMERCE PLATFORM

Envista is a global family of over 30 trusted dental brands with a shared purpose: to partner with professionals to improve lives. Envista helps its partners deliver the best possible patient care through industry-leading products, solutions, and technology while also improving the human smile. However, their current digital narrative and global platform didn't reflect this vision.

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Every brand in their portfolio had a slow and outdated website that provided a disjointed customer experience, separating marketing and e-commerce into two distinct destinations. To address this, they needed a solution that offered a richer and more convenient experience, allowing users to purchase products at any point along their research and purchase journey, and vice versa. Additionally, the new platform needed to provide each sub-brand the ability to create their own unique brand experience while still aligning with Envista's global digital strategy.

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Implementing Acquia Drupal with Magento, we developed a new global website platform and design system that allows for seamless integration of marketing content and e-commerce into one website. Our intuitive yet modern UX and UI elevated every sub-brand's digital expression while meeting demands for customization, speed, and efficiency.